The text highlights Atlassian customers' migration to cloud solutions, with 95% favoring cloud over on-premise options. It delves into reasons for migration, including cost savings, improved security, and enhanced performance. Testimonials underscore the ease and speed of realizing benefits post-migration, with most organizations experiencing positive outcomes within six months. The document outlines various advantages of cloud adoption, such as reduced maintenance burdens, increased productivity, and better third-party integrations. It emphasizes the time and cost savings achieved through eliminating hardware maintenance and manual upgrades. Overall, the text serves as a persuasive resource for Atlassian customers considering or undergoing a shift to cloud-based solutions.