Atlassian Strategy Collection: One Platform. Full Visibility. Real Results
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Is your organization struggling to connect big-picture strategy with everyday execution? You’re not alone — and traditional PPM tools aren’t keeping up. Atlassian’s Strategy Collection offers a modern, integrated approach that aligns teams, goals, and data in real time. No more spreadsheets, disconnected tools, or guesswork. With everything from OKRs to enterprise insights in one cloud-native solution, it’s time to turn strategy into measurable results — fast.
What is the Strategy Collection?
The Strategy Collection is a powerful suite of Atlassian tools — Focus, Talent, and Jira Align (including Enterprise Insights) — designed to bridge the gap between strategic planning and team execution. Ideal for enterprise leaders, its goal is to boost visibility, alignment, and decision-making across an entire organization.
Focus app
Live Strategy Hub
A dynamic dashboard that connects strategic priorities, goals, work, teams, and budget into one real-time view. Updates across the org flow into Focus, giving leaders clarity on progress and resource gaps.
Talent app
Workforce Planning & Skills Intelligence
Talent provides a granular view of team capacity and skills, helping leaders assign the right people to strategic priorities and identify capability gaps. It even uses AI to suggest people with the right skills.
Align app
Enterprise Execution & Agile Scaling
Jira Align maps delivery activities in Jira to high-level strategy. It surfaces dependencies, risks, and financial insights—empowering leaders to align execution and funding to strategic outcomes.

Rovo Agents
Integrated AI & Automation
Bundled Rovo AI agents boost efficiency by automating tasks, sourcing insights across tools, and enhancing enterprise search. They ensure leaders get answers fast, without manual effort.
Bridge the gap between strategy, planning, and execution
The Strategy Collection brings everything together by aligning strategy, people, tasks, and budgets in one system. It gives quick insights with useful data, replacing old-fashioned presentations and reports. It's designed to grow with large, flexible companies, making it perfect for top executives, project managers, HR, and portfolio leaders.

Visibility across what matters most

Gain and maintain alignment

Move from insight to action
Real-World Impact — Trusted by the world’s largest enterprise companies
Industry leaders like AT&T, Visa, NVIDIA, and Pfizer rely on the Strategy Collection to drive clarity, accountability, and measurable outcomes across their organizations. Whether steering multimillion-dollar initiatives or managing cross-functional programs, these companies use the Strategy Collection to stay aligned on what matters most — and deliver results at scale.
Source: Atlassian
With its powerful tools and executive-ready insights, the Strategy Collection empowers teams to:
Monitor progress on critical goals in real-time.
Identify talent gaps and deploy skills where needed.
Break down silos between strategy and execution.
Make data-driven decisions faster and with confidence.
By choosing the Strategy Collection, global enterprises gain the visibility, structure, and agility they need to lead in a fast-changing world.
Why do you need it: Strategy Collection vs. Other PPM Tools
Managing complex initiatives across departments requires more than isolated spreadsheets and siloed software. The Atlassian Strategy Collection offers a modern alternative to traditional project portfolio management (PPM) tools by bringing strategy, execution, and collaboration into one connected experience.
Feature / Capability | Atlassian Strategy Collection | Traditional PPM Tools |
---|---|---|
End-to-end visibility |
✅ Across goals, teams & Jira issues | ❌ Often disconnected from execution tools |
Strategic planning & OKRs | ✅ Built-in with Atlas, Confluence Goals | ⚠️ Add-ons or separate tools |
Workforce planning |
✅ Unified across the Atlassian System | ❌ Limited or siloed |
Real-time progress tracking | ✅ Integrated updates via Atlassian Platform | ⚠️ Limited or delayed |
Goal-to-work linking | ✅ Native alignment via Atlassian Platform | ⚠️ Manual or partial |
Ease of use for business users | ✅ Business-friendly UI & workflows | ❌ Often too complex |
Tool consolidation savings | ✅ One license across key tools | ❌ Multiple vendors, high cost |
AI assistant (Rovo) |
✅ Search, summarization, planning help | ❌ Generally not included |
Advanced reporting |
✅ Enterprise Insights for portfolio-level data | ⚠️ Reports are often static or difficult to customize |
Whether you're scaling agile, managing OKRs, or aligning enterprise portfolios, the Strategy Collection simplifies complexity — so your teams can focus on what moves the business forward.
FAQ about Atlassian Strategy Collection
What is the Atlassian Strategy Collection?
The Strategy Collection comprises a suite of tools — Focus, Talent, Jira Align, Enterprise Insights, and Rovo — designed to assist enterprises in planning, executing, and monitoring strategy on a large scale. It connects overarching objectives with team-level tasks in Jira.
What is the difference between Teamwork and Strategy Collections?
Teamwork Collection is designed for ALL teams, helping them work smarter together, improve the efficiency of their daily work on tasks and projects. It is more about project management and collaboration.
Strategy Collection, in turn, is designed for teams involved in business strategy and planning. It’s ideal for enterprise leaders, strategy owners, and portfolio managers who want to improve visibility, streamline planning, and connect work to business outcomes.
How is it different from Jira Premium or Enterprise?
While Jira Premium/Enterprise improves scalability and control, the Strategy Collection adds a strategic planning layer on top. It connects business objectives with execution, workforce planning, and advanced reporting — all in one integrated collection.
Is it only for large enterprises?
The Strategy Collection is primarily built for enterprise organizations managing large-scale portfolios or multiple teams. However, growing companies looking to mature their strategy-to-execution process can also benefit, especially from Focus and Talent.
What role does Rovo AI play within the Strategy Collection?
Rovo acts as your AI-powered assistant across the collection. It helps you answer strategic questions, surface data, and automate workflows—so you spend less time chasing information and more time making decisions.
Is there a free trial?
Strategy Collection does not offer a free trial as it’s best suited for large enterprises. During the sales process, our team will provide demos and details on how best to quantify the value of Strategy Collection.
Are other apps or collections required to purchase the Strategy Collection?
Jira Cloud Premium is the baseline requirement. Users on Free or Standard Jira plans must upgrade to acquire the Strategy Collection.
Do I need to migrate to Atlassian Cloud to use it?
Yes, the Strategy Collection is only available on Atlassian Cloud. It's designed to leverage the unified data layer and AI capabilities available in Atlassian's Cloud platform.
I’m already a Jira Align customer, how do I get access to the collection?
For access to Focus and Talent, please reach out to your account team.