[Confluence], [Atlassian Cloud], [Jira], [Jira Align], [Atlassian Intelligence], [Loom], [Rovo], [team25 Anaheim], [Atlassian System of Work], [Teamwork collection], [Strategy collection]
The Team25 announcement has brought a new wave of tools to enhance how teams collaborate, strategize, and execute. Atlassian has introduced two new app collections designed to transform the way teams and leaders work:
🧠 Teamwork Collection – Boost collaboration, brainstorming, and content creation
🎯 Strategy Collection – Align work with strategic goals and drive execution
In this post, we’ll explore these new collections, why they matter, and what they bring to the table.
What’s a Collection?
Collections are curated bundles of apps and AI agents, designed to simplify the purchasing process while providing comprehensive solutions for teams. These sets of tools work seamlessly together to address specific collaboration and productivity needs, all within a single SKU.
Why Collections Matter
With thousands of apps available in the Atlassian Marketplace, finding the right ones for your team can be overwhelming. Collections streamline the process by offering:
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Enhance team collaboration and coordination
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Align work with strategy and business goals
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Save time on app discovery and purchasing
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Integrate seamlessly with Atlassian tools
Let’s explore what the Teamwork Collection and Strategy Collection have to offer.
Introduce Teamwork Collection
Teamwork Collection: For High-Performing Teams That Get Things Done
The Teamwork Collection (TWC) is a comprehensive suite of Atlassian's most recognized collaboration tools designed to enhance teamwork and productivity across organizations.
The Teamwork Collection brings together some of Atlassian’s most popular tools:
Enables video communication for all teams to move work forward, both in and out of meetings.
🤖The true potential of AI teammates
The Teamwork Collection includes access to Rovo AI capabilities, which enhance how teams work together in real-time. Within Confluence whiteboards and other tools, Rovo introduces:
✅ Brainstorm Facilitator
Generate smarter ideas, automatically suggest topics, and use historical data to guide team ideation.
Status: Coming soon to Confluence whiteboards
✅ Diagram Creator
Transform sticky notes and whiteboard scribbles into clear, AI-generated diagrams.
Status: Coming soon to Confluence whiteboards
✅ Meeting Insights Reporter
Summarize key takeaways from meetings using Loom and Confluence to keep everyone on the same page.
Status: Coming soon to Confluence
✅ Workflow Builder
Build better workflows in Jira with customized statuses, rules, and transitions.
Status: Coming soon to Jira
This Collection empowers cross-functional teams to move quickly and stay in sync—no matter how fast the pace or complex the project.
Introduce Strategy Collection
Strategy Collection: For Leaders Who Think Big and Deliver Bigger
The Strategy Collection is designed to help executives and leadership teams align work to strategy and plan for impact at scale.
It brings together three powerful apps—each supporting a critical layer of strategic planning and execution:
✅ Focus
A leader’s central hub for strategic planning that provides a single place for real-time visibility into how company priorities are progressing.
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Get a unified view of how work aligns to top-level priorities
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Drive accountability with live dashboards
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Move beyond quarterly planning docs to real-time, living strategy
Status: Now generally available
✅ Talent
A new workforce planning app to help leaders make sure the right people are working on the most important priorities.
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Identify skills gaps and resourcing conflicts early
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Make hiring and reallocation decisions based on actual business needs
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Align team structure with evolving strategic direction
Status: Brand new
✅ Align (Jira Align)
An app for planning and tracking work across an enterprise, and to visualize how all that work ladders up to strategic priorities.
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Bridge the gap between product teams and executive leadership
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Visualize dependencies, risks, and delivery timelines
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Connect agile workstreams to overarching company OKRs
Status: Available
The Strategy Collection helps organizations transform ambition into execution, connecting daily work to overarching strategic goals.
