[Confluence],
[Atlassian Cloud],
[Jira Software],
[Development],
[Project & Work Management]
The Total Economic Impact™ study by Forrester, commissioned by Atlassian, explores the benefits of deploying Jira Software and Confluence on Atlassian Cloud for small digital native technology providers. The study highlights productivity gains, cost avoidance in hardware and software, and improved collaboration. Key challenges addressed include increasing software reliability issues and advancing digital transformation. The study underscores a 155% ROI and a $1.09M NPV, emphasizing the critical role of Atlassian Cloud in supporting and maintaining digital natives' market offerings and operations.